SAN JOSE – Gilroy native Robert
Guerrero, whose wife Casey was diagnosed with Acute Lymphocytic
Leukemia in 2007 and underwent a bone marrow transplant in
February, is among six male and female candidates up for Man and
Woman of the Year awards presented by The Silicon Valley and
Monterey Chapter of Leukemia and Lymphoma Society.
SAN JOSE – Gilroy native Robert “The Ghost” Guerrero, whose wife Casey was diagnosed with Acute Lymphocytic Leukemia in 2007 and underwent a bone marrow transplant in February, is among six male and female candidates up for Man and Woman of the Year awards presented by The Silicon Valley and Monterey Chapter of Leukemia and Lymphoma Society.
The Man and Woman of the Year campaign, which kicked off Wednesday in Saratoga, is designed as a major fundraising effort for cancer research in hopes of finding cures for blood cancers.
“Mario (Serrano) came to us because they were interested in getting involved with us,” Jill Popolizio, Senior Campaign Manager of Special Events for LLS, said. “Robert is obviously extremely close to this cause now and motivated to try and make a difference.”
The campaign runs 10 weeks, and the male and female candidate who raises the most money – each dollar counting as one vote – is named Man and Woman of the Year.
Popolizio said the event originated 20 years ago in San Francisco. This is the second year the Silicon Valley and Monterey Chapter has held the campaign.
“It’s an honor and a privilege to be associated with it and to be able to do something with it,” Guerrero said. “I can use my platform to get the awareness of Leukemia and cancer out there. It’s exciting. There is a soft spot there and it will make us do whatever we have to, to do what we can.”
Though Guerrero was unable to attend the opening event due to a tight training schedule for his upcoming fight against Roberto Arrieta on April 30 in Las Vegas, his publicist Mario Serrano represented Robert and Casey at the ceremony.
“To bring awareness and raise as much money as possible,” Serrano said about Guerrero’s involvement in the campaign. “We are going to use Robert as a publicity vehicle, being a celebrity. We are looking to get Golden Boy (Promotions) involved to bring as much awareness to the cause as possible.
“We want to try to gather up as many people in the Bay area and the boxing community to support Robert, Casey and the foundation.”
Winners will be announced at the conclusion of the 10-week effort at the Grand Finale Celebration scheduled for June 18 at the Silicon Valley Capital Club in San Jose.
“It is a very impactful story that he and his wife are going through this at such a young age. It really hits home,” Popolizio said. “We are thrilled to have them as part of the campaign.”
For more information about the LLS Man and Woman of the Year campaign, to see a full list of candidates and to donate visit www.mwoy.org/sj